The auto expo 2010 was a wonderful experience for me, this was mainly because of two reasons: one that I am a mechanical engineer(with interest in automobiles), second I am studying business.
While I was moving through the stalls, Apart from enjoying I was observing the changing face of automobiles in India.
We all know about Reva, one electric vehicle which has been commercially viable. But why do you think, this has not hit the market like nano did. Well the reasons what experts provide: people are not appreciating the mileage that it provides, also people are not concerned for emissions of there vehicle. But are there any other reasons to it....yes, you see that car, it doesn't look more than a box, its top speed is limited, also it is overvalued for the benefits it provides this is mainly because of the low level of production, this I say because total electric vehicle sold in 2008-09 were just 1,10,000.